{"product_id":"etb-hair-colorverse-vopsea-de-par-profesionala-permanenta-fara-amoniac-vegana-100-ml","title":"ETB Hair ColorVerse – Professional Permanent Hair Dye, Ammonia-Free, Vegan, 100 ml","description":"\u003cstyle\u003e\na {\n    text-decoration: none;\n    color: #464feb;\n}\ntr th, tr td {\n    border: 1px solid #e6e6e6;\n}\ntr th {\n    background-color: #f5f5f5;\n}\n\u003c\/style\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cstrong\u003eETB Hair ColorVerse – Professional Permanent Ammonia-Free \u0026 Vegan Hair Dye\u003c\/strong\u003e is a professional oxidative coloring system, developed and produced in Italy, designed to offer a stable, predictable, and safe alternative when working with ammonia-free formulas.\u003c\/p\u003e\n\u003cp\u003eThe complete palette, with \u003cstrong\u003e70 shades\u003c\/strong\u003e, allows for precise tone selection, 100% gray hair coverage, and the achievement of clean and stable color results. The formula is developed based on ColorVerse principles and provides the colorist with maximum control throughout the coloring process.\u003c\/p\u003e\n\u003cp\u003eAt the core of the system is \u003cstrong\u003e3+1 Protect Technology\u003c\/strong\u003e, an approach that supports the internal structure of the hair, hydration, and scalp comfort, ensuring controlled pigment development and maintaining color stability.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003e3+1 Protect Technology\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e1\/ Bond Reconstruction – supports the internal stability of the hair strand during oxidation\u003c\/li\u003e\n\u003cli\u003e2\/ Color Shield – provides antioxidant and UV protection for depth and clarity of tone\u003c\/li\u003e\n\u003cli\u003e3\/ Hydra Balance System – maintains hydration and balance of the hair surface\u003c\/li\u003e\n\u003cli\u003e+1 Scalp Defense – specially selected ingredients for scalp comfort during chemical services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eBenefits for the stylist\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eprecise and easy-to-plan chromatic color\u003c\/li\u003e\n\u003cli\u003ereliable 100% gray hair coverage in an ammonia-free system\u003c\/li\u003e\n\u003cli\u003eclean tones and high chromatic stability\u003c\/li\u003e\n\u003cli\u003evisibly healthier and balanced hair surface\u003c\/li\u003e\n\u003cli\u003efull professional freedom in the ColorVerse universe\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eThe formula does not contain\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eammonia\u003c\/li\u003e\n\u003cli\u003esilicone\u003c\/li\u003e\n\u003cli\u003eresorcinol\u003c\/li\u003e\n\u003cli\u003eanimal-derived ingredients\u003c\/li\u003e\n\u003cli\u003eanimal testing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eActive ingredients with functional and protective roles\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eCOLORCOMPLEX – advanced system that supports structural stability during oxidation and protects pigment performance\u003c\/li\u003e\n\u003cli\u003eOrganic fermented oat – supports scalp comfort and hydration balance during chemical processes\u003c\/li\u003e\n\u003cli\u003eHydrating system inspired by hyaluronic acid – helps balance the hair surface, maintain moisture, and enhance shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy choose ETB Hair ColorVerse?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003evegan formula, consciously designed for professional performance\u003c\/li\u003e\n\u003cli\u003eammonia-free system, carefully constructed for stability and predictability\u003c\/li\u003e\n\u003cli\u003edoes not 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